We all have our favourite aisle in the supermarket, whether it’s “bread, spreads & jam” or “condiments & dried goods”. For some of us, though, it isn’t an aisle. It’s a full-blown section. That’s right, the ice cream section.

We know, that place is dangerous territory — where temptations flow like no tomorrow and any remnants of self-control we thought we had fade into oblivion. But, some days just call for an ice cream treat.

If you’re always reaching for that same Ben & Jerry’s Chunky Monkey tub or that box of Magnum sticks, we’re here to introduce you to a whole new world. We’ve compiled a list of 10 other excellent ice creams right under your nose that you’ve been sorely missing out on!

How about trying something new for a change? You’ll never know unless you try.

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