How I started this Singapore Food Blog called ladyironchef

Singapore Food Blog

Photo courtesy of Mr. Gadget

This is freaking me out, I have no idea how this could be possible, but according to the date on my calendar, it says 29th March 2010 – which is exactly three years since the start of this Singapore Food Blog.

Three years!

Over the past three years, I have received so much love from every one. Many of you have graciously left me with such kind words and encouragement. Considering that there’s barely ten friends who read my blog back then, it is surreal to know that ladyironchef is getting 7,000 hits a day now. The only thing that came to my mind was, Wow! And THANK YOU!

All along, people have always asked me about how my Singapore Food Blog – ladyironchef actually came about. I’m not going to explain the part about ‘why lady’, you can read about it here. When I created ladyironchef, I had no intention to write it as a proper food blog – if you get what I mean. iI was meant to be more like a personal blog about my daily rants. Naturally, I have never expected it to be what it is today. I am very fortunate to have a bunch of folks who enjoyed reading my blog in the early stages, and it slowly evolved to what you see now.

Back when I started this food blog three years ago, there wasn’t so many food blogs in Singapore. And since then, we have seen the explosion of the local food blog scene with so many new additions each year. Looking back, it still amazes me sometimes that I actually lasted so long. Writing a blog involves much more effort and discipline than you can possibly imagine and it is sometimes a lonely process, but at the same time, I got to know so many amazing people who are passionate about what they do and it really makes everything feel worthwhile.

One of the commonly-asked question that I received: What is the secret to the success of my food blog? Frankly speaking, I have no idea at all! Personally, I felt that there’s no secret to food blogging, always stay true to yourself, take good photographs of the delicious food, and write in a descriptive manner so that others can feel the taste of the food through your words.

The best part about life is – you will always have no idea what will happen next. And one of the best thing that comes together with the blog is photography. many people seem surprised to hear that I have never attended any photography lessons. They always thought that I was firstly a food photographer before I started my food blog. I just stumbled my way around with the help of some pointers from friends, and even till today, I feel so lucky and fortunate every time I use my camera.

Anyway, I’m really grateful for all the opportunities that I have received from the blog, and all the lovely people that I got to know in the process. There are so many awesome things that it’s impossible to say everything in one post. Food-wise, life has really been good to me.

I have no idea what will happen in the future, but I know that right now, I really enjoy what I’m doing, the food blog has become a part of me, and I like it that way. My greatest satisfaction lies in getting people hungry, and I find joy in doing that.

And just in case you are still wondering, yes ladyironchef is a guy. My name is Brad.